Content creation has become a ubiquitous part of the digital landscape, and many content creators struggle with monetizing their content. White- labeling is becoming increasingly popular in the digital content space, with many companies offering white-label solutions for streaming services, mobile apps, and other digital products. This trend is expected to continue according to a report by eMarketer, the global OTT (over-the-top) video market including mobile plaform is expected to reach $332 billion by 2025. This growth is driven by the increased adoption of video streaming services, which in turn creates opportunities for content creators to monetize their content on these platforms.

BOSS provides the cutting-edge infrastructure to host content, allowing content creators to market their content as their own brand. This is a game-changer for content creators, who can now create high-quality content and monetize it without the need for a large production team or significant investment.

White-labeling content also allows content creators to customize their content to their specific audience, which can help to improve engagement and retention. By rebranding existing content, content creators can align the content with their brand values and marketing goals, which can lead to increased loyalty and revenue over time.